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For Cookie Sellers

We are in awe of how much our go-getter Girl Scouts achieved in the 2020-21 Cookie Program! Their creativity and drive led to an impressive 44,328 packages of cookies donated online this year, which the Cookies for a Cause program has distributed to Boston’s Children’s Hospital staff, members of the USO and Hanscom Air Force Base, and more. Check out the stats from this year's program!

The Girl Scout Cookie Program is so much fun and the cookies are delicious, but the best part is the opportunity for girls to build new skills and fund their dreams and adventures! The 2020-21 program kicked off on November 23, when Girl Scouts began selling cookies virtually. The program rolled out in three phases to ensure the safety of our girls, families, volunteers, and staff (pending state and CDC recommendations and guidelines). These phases are detailed below and in the 2020-21 Cookie Book.  

Phase 1

Beginning November 23, using Smart Cookies, girls can create and send e-cards and share their social media links to friends and family. Customers can order cookies, pay online, and have cookies shipped directly to them from ABC Bakers (the Direct Ship option).

Troops can host Virtual Cookie Booths to share girl links via livestream events, videos, and meetings. 

Payment during this phase is collected via Smart Cookies using the Direct Ship method. Girls and troops should only be sending out their Direct Ship links during this phase

Phase 2 (includes all of Phase 1)

Girls can collect orders for Girl Delivery via virtual booth sales, online orders, or the paper order card.

When a customer chooses the Girl Delivery option, they place their order online and pay in advance. The girl or troop will set up a contactless delivery plan with the help of a caregiver. Girl Delivery orders must be reported to the Troop Cookie Coordinator so that a Planned Order can be entered into Smart Cookies to pick up cookies at a cupboard.

Troop can host contactless and safely socially distanced booth sales (for example, a drive-thru booth).

Troops start to pick up cookies at a cookie cupboard.

*Cookie Cupboards will open 2-3 weeks into phase 2, which will be announced via email and on Team App. 

Phase 3 (includes all of Phases 1 and 2)

In this final phase, girls and troops can host contactless in-person booth sales, Council-Organized Booth Sales (COBS), and participate in door-to-door selling. 

What's New?

Virtual Cookie Booths
Girl Scouts and their troops can host virtual cookie booths this year from Smart Cookies. Virtual troop links will connect to the Girl Scout Cookie Finder to help customers buy cookies from local troops.

Virtual Recognitions: Patches and More
Now more than ever, girls are learning and navigating the virtual world. Our digital cookie entrepreneurs can earn new and exciting boost bars as well as an opportunity to attend a Disney on Broadway virtual event (patch and gift included)!

Improved Touchless and Cashless Transaction Features
Girls will now be able accept credit card prepayments via ecards for the Girl Delivery option. Refund capabilities have been added! Also, girls’ social media links can now include a local delivery option on orders paid by credit card.

Safe Selling Guidelines
GSEMA will be closely monitoring the pandemic and will provide updates as needed. 

Meet Toast-Yay!™

Introducing Toast-Yay!™ to our cookie line-up this year. Hip-hip hooray! It is a French toast-inspired cookie dipped in delicious icing! Make sure to try out this cookie. 

COVID-19 Safety Guidelines

Please read our guidelines for returning to in-person Girl Scout gatherings before participating in the 2020-21 Cookie Program. As the risks associated with the pandemic continue to change, we will modify these guidelines accordingly.

Additional Guidelines

  • Cookie Program trainings should be held virtually as much as possible. In-person meetings should be limited to outdoor gatherings of no more than 25 people. In-person meeting attendees should wear face masks, and hand sanitizer and/or gloves should be provided to all. At all in-person meetings, girls and volunteers should not share cookie samples; each individual should have their own.
  • Girl Scouts and troops should be encouraged to participate virtually in the program as much as possible.
  • Scheduled times should be arranged for troops to pick up materials, and delivered materials should be left on a recipient's front steps or porch to avoid in-person interactions.   

Distribution Guidelines

When distributing materials or recognitions to girls and families, volunteers should follow the guidelines below (based on guidance from our governing bodies*) to safely exchange materials with Girl Scout members.

  • Ensure that everyone who is participating in contactless materials exchange is feeling healthy and well.
  • Masks are required when handling materials, including sorting, packaging, and picking up. 
  • All individuals need to follow regular thorough hand washing and hand sanitizing guidelines; wearing gloves is recommended. 
  • Carefully disinfect non-consumable materials between individuals.
  • Coordinate with members for contactless pick-up ahead of time, such as scheduling curbside/porch pick-ups or making time-slotted appointments to maintain six feet of physical social distance.

*Governing bodies’ guidance includes, but is not limited to: GSUSA “Re-opening phases” guidelines; GSEMA Safety Activity Checkpoints including Coronavirus Safety in Girl Scouts on page 6; the guide to reopening guidelines, especially the restrictions in the Four-Phase approach; CDC COVID Guidelines, specifically, those guidelines for Child Care, Schools, and Youth Programs and Cleaning and Disinfecting paying close attention to Reopening.

Crossover Patch

Girls who sell 10+ fall product items and 15+ cookie packages this year will receive the Crossover Patch in the spring.

Troops must participate in both the GSEMA Fall Product and Cookie Programs to receive approval for additional money earning activities during the troop year. For more information, see the Money-Earning Basics section of Volunteer Essentials.

Videos and Training Webinars
Resources and Forms
Printable Tools for 2021 Selling

For Girls

Cookie Business Cards
Cookie Valentines
Customer Thank-You Cards (print "Actual Size" and double-sided)
Customizable Lawn Sign
Door Hanger For Direct Ship Sales
Door Hanger for Girl Delivery Sales

For Troops

Cookie Lineup Sign for Booth Sale

Storefront Flyer
Add your troop link or a generated QR code (see below) for display at businesses that used to host in-person cookie booths.

In-person Cookie Booth Flyer
Add your girl delivery troop link or preferred digital payment method (or a generated QR code for either—see below) for contactless customer payments at in-person cookie booths.

Easy QR Code Generator (for creating shorter cookie links)

For Service Units

Flyer for Storefronts and around Community


Weekly Cookie Emails to Volunteers

Questions about the Cookie Program? Your Service Unit Cookie Mentor is your local volunteer expert, and can assist you throughout the program. If you need to be introduced to your mentor, please email us.

Make Girl Scout Cookie season a family affair!  Earning Cookie Entrepreneur Family pins makes spending time with family easy, fun, and even sweeter during cookie season. Start your collection today, and get ready to rock your Girl Scout pride all season long. Buy now.