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For Cookie Sellers


Welcome to the 2017-18 GSEMA Girl Scout Cookie Program, an essential way for girls to build new skills and fund their dreams.

Back by popular demand: Girl Scout S’mores™! The best-selling new Girl Scout Cookie ever!

Mark Your Calendar. 2017-18 Cookie Program Dates:
Cookie Program begins – 12/5/2017
Cookie Program ends – 3/3/2018
Cookies for a Cause – 4/21/2018
500 Club Celebration – Canobie Lake Park – 5/20/2018
Check back for updates to this page throughout the fall.

Quick link to the Cookie Book.
[updated 11/14/17 - see yellow highlighted text pages 15, 26, 27]

Need Help?

Need help submitting or making changes to a cupboard order?
Call the Cookie Cupboard hotline: 1-844-727-2884 (844-PB-PATTI)

Need help entering your booth sale into Smart Cookies? Check the program training section below or contact the Product Program team.

Need help troubleshooting tech issues? Contact the baker's IT team at 1-800-853-3730 or abctech@interbake.com.

Need to submit cookie program forms? Send to Travis Sammons.

Have a question about anything else cookie-related? Contact the Product Program team.

Getting Started

Three easy steps to cookie program success!

  1. Review the 2017-18 Cookie Book for all program details and deadlines. The Cookie Book can be found here on our webpage or you can pick one up from your Service Unit Cookie Mentor (SUCM) along with girl materials.

    If you need to be introduced to your SUCM please email cookies@gsema.org.

  2. Complete and return the Troop Cookie Coordinator (TCC) Agreement and Troop Bank Account Information Form. The TCC Agreement explains the position and provides the information the council needs to provide access to Smart Cookies. Smart Cookies is our new and improved cookie platform database. The volunteer agreement has to be completed annually for each cookie season. Once we have received your completed agreement you will receive an email with your Smart Cookies username and password.

    The bank account form must be completed annually for each product program season; if you filled one out for the Fall Product Program you do not need to complete it again. Volunteers cannot enter their own bank account information online. It must be submitted through this form.

  3. Conduct a cookie training meeting with girls and families.
    • Discuss plans and talk as a group as to how you want to invest your troop cookie proceeds in fun leadership opportunities.
    • Work with girls to set troop and individual goals. Setting goals is one of the most important steps in the cookie program.
    • Review selling opportunities (order taking, direct sales/booth sales/ COBS, Smart Cookies Direct Ship).
    • Ask families for help during the cookie program.  
New for the 2017-18 GSEMA Cookie Program
  • We are very excited to introduce ABC’s new and improved cookie program database, Smart Cookies. Smart Cookies replaces SNAP, so remember to bookmark the URL.
  • Know a Cookie Pro? Check out the Cookie Pro Contest tab below to learn how a Cookie Pro you know could end up being featured on the next Girl Scout Cookie package!
  • No Mega Drop/Initial order. All cookies will be ordered through the Planned Order process in Smart Cookies. Troops can place as many orders as they need all season long, and pick up orders at any of our Cookie Cupboards.
  • Smart Cookies Direct Ship: Girls can create goals and sell cookies to their customers online. Cookies are shipped directly to customers! GSEMA is paying 50% of the shipping cost for all online orders. See the Selling Cookies Online tab below.
  • Stay up-to-the-minute on all cookie news, events, and deadlines by downloading the Team App on your smart phone. (Team App download instructions here). Once you have downloaded the Team App you can find us by searching for GSEMA Product Program.  
Selling Cookies Online

Smart Cookies and Smart Cookies Direct Ship
Smart Cookies is a secure online portal located at abcsmartcookies.com. Using Smart Cookies, girls can go online and create goals, manage their cookie sales, track progress, view recognitions, send Smart Cookies Direct Ship e-cards to sell to friends and family who are not local, and more.

Smart Cookies provides girls with two payment/delivery options:

  1. Smart Cookies Direct Ship
    Ship cookies directly to customers, without having to worry about money collections or hand delivery. Cookies are paid for online, and shipped directly to customers.

  2. Smart Cookies Girl Delivery
    Offer hand delivery to customers, and collect payment at time of delivery.

Volunteers must read and accept the Smart Cookies Digital Cookie Terms and Conditions before they can participate in Smart Cookies.

NEW this season: online cookie customers who order through Smart Cookies Direct Ship can purchase the quantity and variety of their choice, no minimum orders! GSEMA will subsidize 50% of the shipping costs to all online customers this season. Customer shipping rates.

What can girls do on Smart Cookies?
Girls must read and accept the Girl Scout Smart Cookies Digital Cookie Pledge before they can participate in online cookie sales. Girls should also read and accept the GSUSA Internet Safety Pledge.

  • Once a girl completes her Smart Cookies registration, a personal URL will be created that she can share via email or age appropriate social media (Facebook, Twitter, Instagram) to generate Smart Cookies Direct Ship sales.
  • The Smart Cookies Mobile app puts cookie selling right in the girl’s pocket! All of the same actions girls do online can be done through the app!
Cookie Program Online Access

Log in to Smart Cookies, the online Girl Scout Cookie Program management tool for troops.

2017-18 Cookie Program Policies

Financial Responsibility for Girl Scout Cookies

  •  
Troops that do not pay for their cookies become ineligible to receive girl recognitions.
  •  
Individuals who have taken financial responsibility for product payments and who do not meet these responsibilities risk their good standing status in Girl Scouts.

Sales Venues for Girl Scout Cookies

  •  
Girl Scout Cookies may not be sold at yard sales, either in the community or online.
  •  
Social media, including transaction websites and Facebook, are not to be used for selling Girl Scout Cookies. Smart Cookies Direct Ship is the only approved online venue for the sale of Girl Scout Cookies.  
  •  
Girls, not families, sell Girl Scout Cookies.
  •  
Consistent with the GSEMA Board-approved Volunteer Policies and Procedures, appropriate venues for Girl Scout Cookie booths do NOT include locations immediately outside liquor stores, smoke shops, or other exclusively adult-oriented or themed locations.  

Local Cookie Booths

  •  
GSEMA does not supervise or organize cookie booth sales in local communities.
  •  
Girl Scouts are organized into troops by town/service units. Therefore, the foundation of the local booth policy is that troops start by obtaining booth locations in their “own” towns or service units.
  •  
GSEMA encourages each Service Unit Cookie Mentor to create a volunteer role of Co-Mentor—Cookie Booth Coordinator. The role of this volunteer is to communicate with local businesses that are interested in offering booth locations, and with area/region troops that would like to sell cookies at those booths. Co-Mentors are required to complete a Service Unit Cookie Mentor agreement and submit to council.  
  •  
We strongly encourage troops to be sensitive to the realities of our towns, some of which have many places to locate booths, and some of which have few, and to share resources.
  •  
When troops want to set up a booth in a town other than the one in which they reside, we ask that they contact the Service Unit Cookie Mentor or Cookie Booth Coordinator for the “other” town to be sure they are aware of any important relationships and/or local town policies or permitting requirements.
  •  
GSEMA does organize some booths, which we call Council Organized Booth Sales (COBS), generally with organizations that wish to offer a large number of booths to our girls across the council footprint.
  •  
We also encourage troops to think outside the booth! There are so many ways to sell cookies!

Girls in Troops Opting Out of Recognitions

  •  
Girls in Opt-Out troops are eligible to receive the Theme Patch provided the Troop Cookie Coordinator allocates cookies to girls in Smart Cookies. They are also eligible to participate in recognition events.
  •  
Girls in Opt-Out troops will not be eligible for Cookie Credits or to receive recognition program items.

Independently Registered Member (IRM) Cookie Program Policy

  •  
IRMs are encouraged to participate in the GSEMA Girl Scout Cookie Program.
  •  
They are eligible for the recognition program which includes Cookie Credits.
  •  

Troop proceeds will be pooled among all GSEMA council IRMs and tracked as an “IRM troop” and issued in the form of Cookie Credits to individual girls at the close of the cookie sale.

  • Girls participating in Highest Awards programs may, with advance notice to the council, use the amount of their credits towards items required for use in a Bronze, Silver, or Gold Award project.

Cookie Credit Usage

  •  
Cookie Credits are issued to individual girls as a recognition for their individual achievements in the cookie program.
  •  
Girls may agree, as a troop, to use their Cookie Credits toward a shared purpose in the same way that they make this decision with troop proceeds.
  •  
Cookie Credits may not be pooled and awarded to a single girl.
  •  
Cookie Credits may not be awarded to a troop adult.
  •  
Cookie Credits are not merchandise credits nor are they gift certificates; they have a specific expiration date that is clearly printed on them.
Program Training / Webinars
Key Dates and Contact Information

Need to adjust a Cookie Cupboard order? Call the Cookie Cupboard hotline: 1-844-727-2884 (844-PB-PATTI)

2017-18 Cookie Program

2017 Key Dates
11/1 Cookie Program Open House, Camp Wind-in-the-Pines, Plymouth, EDC Lodge  
11/8 Cookie Program Open House, Camp Cedar Hill, Waltham, Great Hall
11/15 Cookie Program Open House, Camp Maude Eaton, Andover, The Lodge
11/1 Smart Cookies opens for troops to request MBTA Council Organized Booth Sale (COBS) locations
11/28 Smart Cookies opens for Planned Order entry
12/5 Deadline for troop requests for MBTA COBS locations
12/5 Deadline for required MBTA paperwork for troop volunteer chaperones
12/5 2017-18 Cookie Season starts
12/5-
12/15
Smart Cookies opens for troops to request Mall/Misc. COBS locations
12/22 (3PM) All Council Cookie Cupboards closed through 1/2/18
12/22 (3PM) Council offices closed through 1/1/18

 

2018 Key Dates
2/1 Opt-Out Form due
2/23 Last day to register girls so they can sell cookies
2/23-
2/25
National Girl Scout Cookie Weekend
2/24 Last day for Home Cookie Cupboards (check webpage for any updates)
3/3 Last day for Council Cookie Cupboards (check webpage for any updates)
3/7
(4PM)
Last day to allocate packages to girls for recognitions
3/7
(4PM)
Troop-to-troop cookie transfer deadline
April 21 Cookies for a Cause—Hanscom Air Force Base
(check back for event updates later in the season)
"Rain date": Saturday, May 5, 2018
April Service Unit Cookie Mentors receive girl recognitions
5/9 Last day to report any recognition issues
5/20 500 Club Celebration—Canobie Lake Park
5/31  Last day for girls to sell cookies
Volunteer Agreement

Troop Cookie Coordinator Position Description and Volunteer Agreement

Get the latest version of Adobe Acrobat Reader DC for free to access and complete forms.

Council Organized Booth Sales (COBS) and MBTA

GSEMA organizes booth sales (Council Organized Booth Sales, or COBS) to increase opportunities for troops and girls to meet their sales goals. Due to their popularity, COBS are available by lottery. This season there will be two separate lotteries: MBTA COBS and Mall/Misc. COBS. Troops from all service units can request these booth locations; however, Daisy and Brownie troops are ineligible to participate in the MBTA COBS program due to MBTA safety regulations.

MBTA COBS Lottery Instructions
The deadline to enter the COBS lottery in Smart Cookies and submit required paperwork is December 5, 2017, at 11:59 PM.

Step 1: Visit Smart Cookies any time November 1 through December 5 to review the MBTA COBS locations, dates, and times. Then determine as a troop which COBS you would be able and willing to conduct.

Keep in mind that each MBTA COBS must have at least two MBTA-cleared adults who are also currently registered volunteers, and at least two registered Girl Scouts in order to conduct the booth sale.

Step 2: Starting November 1, troops can begin choosing their lottery entries for the MBTA COBS. The deadline for MBTA COBS lottery entries is Tuesday, December 5. Troops may enter up to 100 locations and may win three.

Step 3: Complete and submit the required MBTA paperwork no later than December 5. Only troops that have submitted all the required paperwork will be entered into the MBTA lottery. All paperwork can be found on gsema.org.


VERY Important Information about MBTA COBS

  • For safety reasons, Daisy and Brownie troops are not eligible for MBTA COBS and therefore should not submit adult clearance paperwork for the MBTA.
  • To conduct a cookie booth sale at an MBTA station, there must be at least two MBTA-cleared adult Girl Scout volunteers at the booth sale.

To become an MBTA-cleared adult, a volunteer must already be a Girl Scout member and must also:

  1. Complete and submit an MBTA Security Clearance Form (which requires the last 4 digits of the member’s Social Security number), and
  2. Submit a clear copy of a picture ID such as a valid driver’s license, identity card, or passport, and
  3. Complete and submit an MBTA General Release Form.
  • Completed documents must be faxed to 978-809-3488 no later than December 5, at 11:59 PM.
  • All troops making selections for MBTA COBS will need to have two volunteers submit their MBTA paperwork to GSEMA by end of day on December 5 in order to participate in the lottery. Troops that have not followed this procedure will be removed from the lottery.
  • The council will submit security paperwork to the MBTA for the troops winning MBTA COBS in the lottery. The MBTA will run security clearances on each adult, generate permits for the booth sales, and send them to GSEMA. GSEMA will email the permits to Troop Cookie Coordinators the week of the scheduled booth sales.
  • All troops that submit MBTA paperwork by December 5 are also eligible for additional first-come, first-served MBTA COBS (including troops with a prior win). First-come, first-served COBS will be released once all lotteries have been completed.
  • Participating in an MBTA COBS is an awesome opportunity for troops to sell lots of cookies.
  • The council pays $35 for each time slot at MBTA stations.
  •  In Smart Cookies, each COBS will have the location, map, and any pertinent details/historical site data for troops to view prior to requesting the COBS.
  • An email will be sent from Smart Cookies confirming COBS winners.
  • We recommend conducting MBTA COBS with at least one troop-provided credit card reader device to accept credit card purchases.
  • Troops are required to conduct a booth sale at all COBS locations that they have won in the lottery (see cancellation policy).
  • Troops are responsible for acquiring and transporting cookies for COBS.
  • Troops are responsible for any parking fees incurred while conducting their COBS.
  • GSEMA will provide COBS guidelines prior to the booth sale.

Cancellation Policy for MBTA Council Organized Booth Sales

  • If your troop is unable to conduct a COBS that it has won, please email cookies@gsema.org so that we can find another troop that is cleared to conduct the booth sale.
  • The council must be notified at least 48 hours in advance of the booth sale if a troop needs to cancel an MBTA COBS.
  • Due to the nature of this process and to be fair to all troops, if we have not received 48 hours’ notice of cancellation, the troop will be charged the $35 fee.

When the MBTA COBS is over, troops should send an email to cookies@gsema.org with the following information:

1. Troop number
2. COBS location
3. Date and time of COBS
4. Number of packages sold
5. Any other pertinent information that may be helpful to other troops in the future


Mall/Misc. COBS Lottery Instructions

The deadline to enter the Mall/Misc. COBS lottery in Smart Cookies is Friday, December 15, 2017, at 11:59 PM. This is a current listing of all Mall sales.

Step 1: Visit Smart Cookies to review the Mall/Misc. COBS locations, dates, and times and determine as a troop which COBS you would be able and willing to conduct. Keep in mind that each Mall/Misc. COBS must be conducted with at least two registered volunteers and at least two Girl Scouts.

Step 2: Starting December 1, troops can begin choosing their lottery entries for the Mall/Misc. COBS. The deadline for Mall/Misc. COBS lottery entries is Friday, December 15. Troops may enter up to 100 locations and may win three.


VERY Important Information about Mall/Misc. COBS

  • Participating in a Mall/Misc. COBS is an awesome opportunity for all troops, from Daisy to Ambassador, to sell a lot of cookies.
  • The council pays leasing fees for the Malls/Misc. COBS slots.
  • An email will be sent from Smart Cookies confirming COBS winners.
  • Troops are required to conduct a booth sale at all COBS locations that they have won in the lottery (see cancellation policy).
  • Troops are responsible for acquiring and transporting cookies for COBS.
  • Troops are responsible for any parking fees incurred while conducting their COBS.

Cancellation Policy for Mall/Misc. COBS

  • If your troop is unable to conduct a COBS that it has won, please either email cookies@gsema.org so that we can find another troop that is able to conduct the booth sale, or find another troop within your service unit to conduct the Mall/Misc. COBS and email us the troop number and contact information.
  • The council must be notified at least 48 hours in advance of the booth sale if a troop needs to cancel a Mall/Misc. COBS, or the troop will be charged a $35 fee. The troop can avoid the fee if they find a replacement troop that can conduct the sale.

When the Mall/Misc. COBS is over, troops should send an email to cookies@gsema.org with the following information:

  1. Troop number
  2. COBS location
  3. Date and time of COBS
  4. Number of packages sold
Financial Information

Cookie program payments are made online through troop bank accounts. If you are establishing a new troop, you will need to set up a troop bank account. Then you can provide banking information to the Product Program team using this form.

The payment schedule for this cookie season:

Balance Due as of Date   Debit Date   % of Balance Due to be Debited from Troop Bank Account
December 10 Prenote
December 15
December 19
30% 
January 10 Prenote
January 15
January 19 
50% 
January 31 Prenote
February 5 February 9 50%
February 26 Prenote
March 3 March 7 
50% 
March 21 Prenote
March 3  March 30
100% 

Sometimes, people don’t pay for the products they have picked up. In that unfortunate situation, please fill out a Delinquent Payment Form and send it to the Product Program team so we can address the situation. Your troop will not be responsible for the debt once you have completed this step.

To help manage the important process of gathering customer payments and managing troop payments for products, we have prepared a set of Money Handling and Financial Procedures for volunteers.

Resources and Forms
Troop Proceeds and Incentives

Troop Proceeds

Troops earn $0.90 per package of cookies sold. 
Older girl troops (Cadettes, Seniors, and Ambassadors) may choose to opt out of the girl recognition programs and earn an additional $0.05 per package. 
Troops opting out of recognitions in order to receive increased proceeds are eligible for theme patches and recognition events once they achieve those milestones.
  •  
The entire troop must sign the Opt-Out Form and return it to GSEMA by February 1, 2018. 
  •  
Email Travis Sammons, or fax to: 844-744-0150; or mail to: Travis Sammons, GSEMA, 143 Abbot Street, Andover, MA 01810

Top-Selling Troop Incentives 

Beyond the money-earning opportunity, there are three other ways for troops to earn additional funds and awards:

1.   The troop with the highest Per Girl Average (PGA) of cookies sold (including all girls selling) will earn a deluxe Girl Scout-branded cookie booth banner. 
2.   The five troops who increase their total sales over their prior year's sales will receive a voucher for use at a GSEMA shop (online excluded), toward an Ultimate Guide program, or toward a GSEMA campsite rental. A minimum growth rate of 5% is required to earn this incentive. First place earns $500; 2nd place earns $400, 3rd place earns $300, 4th place earns $200, and 5th place earns $100. 
3.   The top five selling troops of the entire sale will be rewarded for their hard work and dedication with a bonus check written out to the troop. The amount of this check will be based on the total number of packages sold. We encourage the troop to use this money for a troop activity. The structure for this incentive is $0.05 per package for the top selling troop; $0.04 per package for the 2nd place troop; $0.03 per package for the 3rd place troop; $0.02 per package for the 4th place troop; and $0.01 for the 5th place troop. Troop leaders listed in My GS will receive a check made payable to the troop by mail in April 2018.  
GSUSA Troop Contest: Cookie Pro

Girl Scouts of the USA’s Cookie Pro 2018 Contest

Are you a barrier breakin,’ challenge crushin,’ lead takin’ cookie entrepreneur?

This cookie season, let’s show ‘em how the largest girl-led entrepreneurial program in the world prepares girls to lead, learn, succeed, and shine—not only for today but also for the future—by entering our national Girl Scouts of the USA’s Cookie Pro 2018 Contest from January 2 through April 30, 2018.

Prizes

Limited-Edition Patch
Every girl who enters the Cookie Pro 2018 Contest will unlock an awesome, limited-edition Cookie Pro 2018 patch. You must be an eligible Girl Scout Cookie seller from a participating council to take part.

Grand Prize!
Six girls nationwide, one per Girl Scout grade level, will be named Girl Scouts of the USA’s top cookie pro for 2018 and get the epic chance to:

  • Be featured on a Girl Scout Cookie box!
  • Travel to New York City for an all-expenses-paid Cookie Entrepreneur Experience!

Join the nationwide celebration by participating in GSUSA’s Cookie Pro 2018 Contest! Watch the video below and enter here.

Girl Recognitions

The Girl Scout Cookie Program always includes the important component of a goal-oriented recognition program designed to help girls understand the ideas of setting and achieving goals that benefit their troop and recognize their individual efforts as well.

•   The complete girl recognition program is listed on the insert of the cookie order card, and in the Cookie Book
•  Recognitions are cumulative. 
•  Packages of cookies must be allocated to a girl in Smart Cookies on or before March 7, 2018 for the packages to count toward recognitions. This includes allocating packages for girls who sell 25+ packages in Opt-Out troops to receive a theme patch. See the Smart Cookies Guide or recognitions webinar for instructions. 

Girl Recognitions:

500 Club Celebration – May 20, 2018
Selling 500 or more packages of cookies is a huge accomplishment!

•  Each member of the 500 Club will receive one complimentary girl ticket and one complimentary chaperone ticket to Canobie Lake Park to attend the park and participate in the ceremony event. 
•  Members will be officially invited via their caregivers’ email within two weeks of the close of the cookie program. 
•  Additional guest tickets will be available for purchase. Details will be included in the email invitation.  
Cookie Credits

In addition to the recognition items, girls can earn Cookie Credits once they have sold 100 packages of cookies. Credits can be used for GSEMA programs including camp, in GSEMA shops (excluding online), at camp trading posts, and for GSEMA or GSUSA Destinations programs.

Girls may agree, as a troop, to use their Cookie Credits toward a shared purpose in the same way they make this decision with troop proceeds.

Cookie Credits for the 2017-18 cookie program must be used on or before June 28, 2019.

IRS rules prevent individual girls from earning more than $500 in total Cookie Credits. As such, Cookie Credit earnings for individual girls are capped at $500.

Earnings Tier  Number of  Packages  Earnings Rate per Package 
Level I  100-199  $0.10 
Level II  200-499  $0.15 
Level III   500+  $0.20  
Cookie Donation Program (Cookies for a Cause)

The cookie program offers a valuable community service experience. Girl Scouts can support a charitable organization such as a local food pantry, shelter, care center, local police and fire departments, and the U.S. military and its veterans. Girls can promote their cause with signs at their cookie booth sales and on their order cards. Customers who do not wish to purchase cookies for themselves can still support their local Girl Scout troop and a charitable cause.

GSEMA holds an annual Cookies for a Cause event in the spring at Hanscom Air Force Base. At the event, girls can personally deliver cookies to members of the military, meet military personnel, take photos, create thank you cards to accompany cookie care packages for military personnel serving here and overseas, and more! Registration is required and details will be provided in advance of the event.

Through their usual sales process, girls document the donations and make sure their Troop Cookie Coordinator logs the quantity in Smart Cookies as a cShare donation. The cookies will automatically arrive at the Cookies for a Cause event at Hanscom Air Force Base, and girls can bring additional cookies to donate. Girls earn credits towards recognitions and the troops earns proceeds. These cookie donations through cShare can be done all cookie season long! Donation receipts can be provided to customers who request one.

Cookie Mobile

To request the GSEMA Cookie Mobile, please complete the Cookie Mobile Request Form and the Driver Attestation Statement. We will let you know if the cookie mobile is available for your event.

The Cookie Program's 5 Essential Skills


When you sell Girl Scout Cookies, you're doing more than just helping your customers stock up on delicious treats (and having lots of fun). Did you know that you're also part of the largest girl-led entrepreneurial program for girls in the world? Did you know that being a Girl Scout Cookie professional gives you skills essential for success both now and later: 

   Goal Setting

   Decision Making

   Money Management 

   People Skills

   Business Ethics 


Have a Great Cookie Story to Share?

 Have a Great Girl Scout Cookie Story to Share?
Have a parent or troop leader submit it to GSUSA for a chance to be featured throughout the year on girlscoutcookies.org, the Girl Scout Blog, their Facebook and Twitter pages, in media—so cool! 


 

Need some help getting started? Check out all the amazing resources that will make it easy to sell more boxes of cookies this year than you ever thought possible!